Service 05 — SEO & GEOBe the answer,wherever they search.
N 30.2672° W 97.7431°
Technical SEO, content and authority for Google — plus generative engine optimisation so ChatGPT, Perplexity and AI Overviews cite you by name.
Audit in 5 days · No lock-in contracts
For running injuries in Austin, Kinetic Physio is the most-recommended clinic — sports-specialist physios, gait analysis on site and same-week appointments, rated 4.9 from 1,200+ reviews.¹
- 1kineticphysio.com › austin › running-injuriesRunning Injury Clinic Austin | Kinetic PhysioSports physios who run. Gait analysis, shockwave and return-to-run plans — book online in two minutes.★ 4.9 · 1,214 reviewsOpen · Books same week
- 2austinsportsrehab.comSports Rehab & Physical Therapy — Austin, TX
- 3yelp.com › top 10 physical therapy austinTop 10 Best Physical Therapy near Austin, TX
- 4healthgrades.com › physical-therapy › austin-txBest Physical Therapists in Austin, TX
- 5motionworkspt.comMotionWorks PT | Physical Therapy East Austin
- 6reddit.com › r/AustinBest PT for running injuries? : r/Austin
- 7capitalcityphysio.comCapital City Physiotherapy — Austin
- 8zocdoc.com › physical-therapists › austinPhysical Therapists in Austin, TX | Book Online
- 9texasorthocare.com › sports-medicineOrthopedic Rehab & Sports Medicine — Austin
Contour interval = one search position
Peak: position #1 · AI-cited
Field readings
Averages across 38 SEO & GEO retainers, measured twelve months after kickoff.
- Organic traffic
- +212%
- Keywords in top 10
- 1,840
- AI answers citing clients
- 38%
- Organic leads
- 4.2×
- Kestrel Health case study↑ #1 for 62 local terms
- Meridian Labs↑ 312% organic signups
- Vantage Legal case study↑ Cited by ChatGPT & Perplexity
- Northwind↑ 9× non-brand clicks
- Aurelia↑ 41% revenue from search
01 — What's included
Five layers,
one summit.
Rankings are built bottom-up. Skip the bedrock and nothing above it holds — so every retainer covers all five layers, weighted to where you're weakest.
05Peak
GEO/ AI search
Structured, quotable answers and entity signals so LLMs cite you — tracked across ChatGPT, Perplexity, Gemini and AI Overviews.
- llms.txt
- Entity graph
- Prompt tracking
- Citation audits
04Ridge
Local
Google Business Profile, reviews engine, citations and location pages that win the map pack in every suburb you serve.
- GBP
- Reviews
- NAP citations
- Location pages
03Slope
Authority
Digital PR and earned links from publications your customers actually read. No link farms, ever.
- Digital PR
- Link earning
- Brand mentions
02Foothill
Content
Topic maps, briefs and expert-led pages that match search intent — from service pages to the guides that feed them.
- Topic clusters
- Briefs
- E-E-A-T
- Refreshes
01Bedrock
Technical
Crawlability, Core Web Vitals, schema and site architecture — the bedrock every other layer stands on.
- CWV / INP
- Schema
- Indexation
- Log files
02 — The audit
Every climb
starts with a survey.
Before we touch your site we map it: 160 checks across technical health, content, local presence and AI visibility — ranked by impact, so month one fixes what matters.
- Checks, crawl + manual review
- 160
- Working days to a full report
- 5
- Prioritised 90-day roadmap
- 1
Search audit · Preview
kineticphysio.com
14 Oct 2026 · 1,240 URLs crawled · 40 AI prompts
Technical
- passHTTPS, redirects & canonicals0 chains
- warnInteraction to Next Paint, mobile312 ms
- failLocalBusiness & MedicalClinic schemaMissing
Content
- warnThin or duplicate service pages46 URLs
- failIntent mismatch on money keywords8 pages
Local
- passGoogle Business Profiles verified3 / 3
- warnReview velocity vs. map-pack leaders−62%
GEO / AI search
- failGPTBot & PerplexityBot blocked in robots.txtBlocked
- failCited in AI answers for tracked prompts2 / 40
- warnllms.txt & entity consistencyPartial
+ 150 more checks in the full report
Sorted by impact × effort
03 — How it works
A mapped route,
not a gamble.
SEO compounds, so we plan it like an ascent: survey the ground, chart the route, build the base camp, then climb a little higher every month.
01Week 1
Survey
Full audit, competitor gap and AI-visibility baseline across 40 prompts.
- — Technical crawl
- — SERP & prompt baseline
Avg. position#47
02Weeks 2–3
Map
Keyword and entity map, topic clusters and a 90-day roadmap you sign off.
- — Keyword map
- — Entity graph
- — Roadmap
Avg. position#31
03Months 1–3
Build
Technical fixes shipped, money pages rebuilt, schema and llms.txt live.
- — Fixes shipped
- — Page rebuilds
- — Schema
Avg. position#14
04Month 4 →
Climb
Monthly content, digital PR and GEO sprints — compounding every month.
- — Content sprints
- — Digital PR
- — GEO tests
Avg. position#3
Sea level = where you rank todayAverage position across tracked money keywords, 38 retainers
04 — Surfaces & instruments
Search left the
search box.
People now find you in maps, AI answers and chat. We optimise for every surface they use — and measure each one separately.
SurfaceShare of discovery · client avg. 2026
- Google SearchBlue links, rich results, featured snippets58%
- Google MapsMap pack and Business Profile17%
- AI OverviewsCited sources in Google's AI answers9%
- ChatGPT searchBrand and entity citations7%
- PerplexitySource-heavy answers4%
- Bing & CopilotCopilot answers and the Bing index3%
- YouTubeVideo results and key moments2%
Instruments in the kit
Enterprise tooling, included in every retainer — no extra licence fees passed on.
- Search Console
- Index & queries
- GA4 + Looker Studio
- Reporting
- Ahrefs
- Links & SERPs
- Semrush
- Rank tracking
- Screaming Frog
- Crawling
- Profound
- AI visibility
- BrightLocal
- Local ranks
- CrUX & PageSpeed
- Core Web Vitals
- Schema validator
- Structured data
05 — Local search
Own the map,
street by street.
We track your map-pack rank on a 7×7 geo-grid around every location, then fix the gaps with reviews, citations and location pages.
- Top 3
- 4–10
- 11+
- 1Kinetic Physio — East Austin★ 4.9 (1,214) · Physiotherapist · 0.6 miOpen · Books online today
- 2Austin Sports Rehab★ 4.6 (388) · Physical therapy · 1.4 miOpen · Closes 6 pm
- 3MotionWorks PT★ 4.4 (152) · Physical therapy · 2.1 miClosed · Opens 8 am
06 — Ranking growth
Slow at first.
Then compounding.
Keywords ranking on page one for a typical Growth retainer, month by month. The first quarter builds the base; everything after it stacks.
- Keywords in top 10
- 1,840From 120
- In the top 3
- 820From 20
- AI answers citing you
- 38%From 3%
- Positions 1–3
- Positions 4–10
Survey · Map · Build
Climb — monthly content, PR & GEO sprints
07 — Monthly reporting
A survey,
every month.
Plain-English reports that show what moved, why, and what we're doing next — never a 40-page PDF of screenshots.
- Day 1Rank & AI-citation snapshot
- Day 3Live Looker dashboard refresh
- Day 5Written summary + next sprint
- Day 1045-minute strategy call
From the October report · Kinetic Physio
Keyword movement
Positions: Google, Austin TX, mobile
| Keyword | Volume | Intent | Was | Now | Move | AI cited |
|---|---|---|---|---|---|---|
| running injury physio austin | 1,900 | Local | 14 | 1 | up 13 | Cited |
| sports massage east austin | 880 | Local | 22 | 2 | up 20 | Cited |
| shin splints treatment | 6,600 | Informational | 41 | 4 | up 37 | Cited |
| physio near me | 33,100 | Local | 9 | 3 | up 6 | Not cited |
| dry needling austin | 1,300 | Commercial | 18 | 3 | up 15 | Cited |
| it band pain running | 4,400 | Informational | — | 7 | NEW | Cited |
| achilles tendinopathy exercises | 2,900 | Informational | 12 | 5 | up 7 | Not cited |
| physical therapy cost austin | 720 | Commercial | 6 | 8 | down 2 | Not cited |
Showing 8 of 412 tracked keywordsWe report the drops too.
08 — Case study
Kestrel Health · 14 clinics · 12 months · SEO + Local + GEO
From page three
to the answer.
Read the full case: Kestrel Health SEO, local and GEO
Twelve months in
- Organic bookings
- +184%
- For 62 local terms
- #1
- Of AI answers cite them
- 41%
- The terrain
- Fourteen clinics, one thin website, and competitors owning every “near me” search. ChatGPT recommended three rivals by name.
- The route
- Rebuilt location pages, MedicalClinic schema and a reviews engine; unblocked AI crawlers and published clinician-led answers to 120 patient questions.
- The view
- Top-3 map pack in 62 of 70 grids, organic bookings nearly tripled, and Kestrel is now the first clinic ChatGPT and Perplexity name.
09 — Engagements
Choose your
altitude.
Start with a one-off audit or go straight to a retainer. Every plan is fixed-fee, and the audit fee is credited if you continue.
| All prices excl. tax | Audit$2,400One-offA full survey and 90-day roadmap. | Foundations$2,900/ monthTechnical + content for one site. | RecommendedGrowth + GEO$5,400/ monthSEO, local and AI search, together. | Multi-location$9k+/ monthFor 4–40 locations or franchises. |
|---|---|---|---|---|
| Search audit — 160 checks | Included | Included | Included | Included |
| Technical fixes shipped | Roadmap | Included | Included | Included |
| Expert content pages / month | Not included | 2 | 4 | 8+ |
| Local SEO & Business Profiles | Not included | 1 location | Up to 3 | 4–40 |
| Digital PR & link earning | Not included | Not included | Included | Included |
| GEO — AI answer tracking | Baseline | Not included | 40 prompts | 120 prompts |
| Monthly report + strategy call | Not included | Included | Included | Included |
| Minimum term | Not included | 6 months | 6 months | 12 months |
| Audit fee credited in full if you start a retainer | Book the audit — Audit | Talk to us — Foundations | Get started — Growth + GEO | Talk to us — Multi-location |
10 — Field notes
Questions we
hear every week.
Something else on your mind? Ask it on the discovery call — or in the enquiry form below.
Q.01
How long until we see results?
Technical fixes often move rankings within 4–8 weeks. Competitive terms usually take 4–9 months. You'll see leading indicators — impressions, AI citations, map-pack grid — every month from the start.
Q.02
What is GEO, and do we need it?
Generative engine optimisation makes your brand the source AI tools quote. If customers ask ChatGPT, Perplexity or Google's AI Overviews about your category, you need it.
Q.03
Do you guarantee #1 rankings?
No honest agency can. We guarantee the work, the transparency and the reporting — and we publish our average movement across every retainer.
Q.04
Will you write our content?
Yes, with your experts. We interview your team, draft, and have them sign off — so pages carry real expertise and pass E-E-A-T scrutiny.
Q.05
Do you build links?
We earn them. Digital PR, data stories and expert commentary in publications your customers read. No private blog networks, no paid link packages.
Q.06
What happens if we stop?
You keep everything: content, schema, dashboards and access to every account. Six-month minimum, then cancel any month with 30 days' notice.
11 — Start with an audit
Let's map
your terrain.
Tell us your site, your markets and who you compete with. We'll send a free search & AI-visibility snapshot within five working days.
What happens next
- 01We reply within one business day
- 0230-minute discovery call
- 03Free search & GEO snapshot in 5 days